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Upgrade their bowl to raw

Elevate their diet with nutrient-dense, minimally processed recipes.

Instinct raw

What is Raw?

Minimally processed, protein-packed, and never cooked to keep nutrients intact.
Instinct raw benefits

Reap the Raw Benefits

Above are some of the most common changes pet parents have seen who feed raw.

Instinct frozen raw meal

Frozen Raw Meals

Minimally processed, never cooked, nutrient dense and frozen for freshness.
Instinct freeze-dried raw meals

Freeze-Dried Raw Meals

Protein-packed Raw Meals with moisture removed for shelf stable convenience.
Instinct raw and kibble

Raw + Kibble

High-protein kibble with 100% freeze-dried raw bites to boost your pet’s meal.
Instinct raw toppers

Raw Toppers

An easy way to add raw! Use as a tasty, natural topper or healthy treat.

  • $0 - $50+

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